McCarty DavidFinding the right site to place a link takes quite a long time, as many of them are extremely low-quality, and most of them are just made to sell links. This is one of the most important tasks of website promotion in search engines.
Let’s look at the parameters, which should have a site:
Attendance
One of the most important qualities is the attendance of the site. You can find out about its activity, views and conversions. Analyze not only the total attendance, but also the search traffic: transitions from search engines give you assurance that there are no sanctions and bans.
Subject of
No less important is the subject of the web resource, as it must match the theme of the link, the more common, the better. It is unlikely that you will find an identical site by subject, so you must find at least an indirect link.
An indirect link is one in which the transmitting site and the receiving web resource differ on some points. For example, we create and sell phones, therefore, as a donor site we indirectly fit those sites whose organizations work in the sale or service of office equipment.
Content
Content – an indispensable part, so for the donor platforms should be evaluated its parameters. It is necessary to pay attention to:
- Individuality. Despite the controversy about the viability of this factor, practice shows that fully repeated information is not in demand. To determine the uniqueness of an article on the platform is possible only when evaluating the individuality.
- Constant updates. There is no need to release 50 articles a day, but two per week is a sufficient frequency. To platforms where information is not released often, visitors treat, not particularly trusting.
Age of the domain
This factor convinces us that the site has long been on the Internet. Do not place links on very young sites, they have no reputation.
